Legends Hospitality, LLC Verified 3h ago
Director of Marketing | Nebraska
Lincoln, NE On-site
Salary not listedPaySalary not listed
TypeFull-time
Work settingOn-site
Verified listing
JobFig found this opening at its original source and checks that it remains available.
About the role
The Director of Marketing serves as the strategic architect and revenue catalyst for the Memorial Stadium transformation, leading integrated marketing initiatives that drive premium seating sales, season ticket revenue, and donor engagement. This role blends strategic vision with tactical execution—building data-driven go-to-market programs and high-impact digital and traditional campaigns that convert prospects into buyers. Success means measurable revenue results, a strong sales-to-marketing partnership, and messaging that resonates with Nebraska’s passionate, multi-generational fanbase.
What you'll bring
- Bachelor’s degree in Marketing, Communications, Business, or a related field required.
- 5–7 years of progressive marketing experience with demonstrated success in revenue-generating roles.
- venue transformations or premium seating launches highly valued.
- Expert proficiency in marketing automation and email platforms, with advanced segmentation and deliverability knowledge.
- Strong digital advertising capabilities across search, social, and programmatic, plus analytics tools such as Google Analytics.
- Strong business acumen connecting marketing activity to revenue outcomes, with proven funnel and conversion-rate optimization experience.
- Exceptional written and verbal communication and executive presentation skills, with strong project management and budget oversight.
- Data-driven marketer who balances brand-building with direct-response tactics and a commitment to continuous optimization.
- Creative problem solver who brings innovative ideas while remaining grounded in data and results.
- Collaborative leader who builds consensus across diverse stakeholder groups and is energized by constructive feedback.
- Adaptable and resilient in fast-paced, high-visibility projects, with deep respect for tradition and a vision for modernization.
- WORK ENVIRONMENT