Jobs in McLean, VA

About the role

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

What you'll bring

• Core Technical Skills Required
• Marketing Cloud Next — Platform Breadth: Strong functional knowledge of the full Marketing Cloud Next platform.
• Able to architect solutions end-to-end and lead discovery without referring to technical resources for platform capability questions.
• Salesforce Data Cloud: Solid understanding of Data Cloud architecture — data streams, unified profiles, identity resolution, segmentation and activation to Marketing Cloud Next — sufficient to own the functional integration design and validate the Data Cloud Architect’s technical approach.
• Subscriber Data Model & Consent Architecture: Deep understanding of MCN subscriber data model — data extensions, sendable/non-sendable objects, contact counts, suppression lists — and proven expertise designing consent migration strategies that comply with GDPR, CAN-SPAM, CASL and POPI.
• Legacy Marketing Platform Knowledge: Working knowledge of at least one major legacy marketing platform (Eloqua, Marketo, HubSpot, Pardot, legacy Marketing Cloud Engagement ) — sufficient to run discovery workshops, assess migration complexity and translate legacy features to Marketing Cloud Next equivalents.
• Journey & Campaign Migration Strategy: Proven ability to inventory, assess and priortize complex legacy marketing automation libraries — mapping legacy journey logic, drip campaigns and triggered send rules to Flow native design patterns.
• Email Deliverability: Solid understanding of email deliverability principles — IP warm-up, SPF/DKIM/DMARC, sender reputation, inbox placement — to advise clients on post-migration deliverability strategy.
• Integration Architecture Awareness: Understanding of Marketing Cloud Connect (CRM sync), REST/SOAP MC APIs, API-triggered sends and event-driven messaging — sufficient to design functional integration specifications and validate the TA’s implementation approach.
• Data Migration Strategy (Functional): Ability to define what data migrates, the business transformation rules governing subscriber and consent data, validation criteria for data sign-off and the business cutover sequence — partnering with the TA and Data Cloud Architect for ETL execution.
• Salesforce Platform Awareness: Working knowledge of Salesforce CRM, Sales/Service Cloud data model, Flows and permission sets — sufficient to design end-to-end Marketing Cloud Next solutions that integrate with the broader Salesforce org.
• Functional Design Documentation: Expertise in producing executive-quality solution blueprints, functional design documents, process maps, data mapping specifications, migration approach papers and UAT test scripts.

Benefits

Locations