Head of Marketing (Director)
Chicago, USA, USA Hybrid
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About the role
We are hiring a Head of Marketing to take full ownership of our marketing strategy, rebrand Keyrock and reposition us as the market evolves from crypto-native to institutional, merging with traditional finance. This is not a maintenance role. It is a transformation mandate with full discretionary decision-making on how to implement our commercial strategy. You will work as a close strategic partner to the CCO, operating almost as co-marketeers. The team is lean by design: 2-3 direct reports plus heavy use of AI and agentic tooling. We are looking for someone who inspires and sets direction, not someone who runs campaigns. Operational execution will increasingly be handled by AI agents. We look for self-aware candidates who bring both the core skills required for the role and a deep alignment with our performance principles. We seek fiercely passionate, mission-driven people who communicate with purpose and practice proactive ownership. The perfect fit? A crypto enthusiast who prioritizes mission over ego, maintains a commercial mindset, and delivers long-term value through pragmatic flexibility.
What you'll bring
- Crypto-native.
- You have been through market cycles.
- You understand blockchain technology deeply but you are pragmatic, not ideological.
- You know this is not a binary world.
- A brand-builder, not an ops person.
- You are inspiring, not operational.
- You set direction, tone and creative vision.
- An exceptional communicator.
- You can face institutional allocators who care about regulation and licensing, and crypto-native counterparties who value speed and edge.
- You switch between both with ease.
- Confident and assertive.
- You project authority.