Jobs in North Little Rock, AR

About the role

First Orion is looking for a Marketing Automation Manager to own the systems that power our marketing. This is a hands-on technical role. You   won't   be writing   copy   or designing creative —   that's   handled by our content and creative teams. Instead,   you'll   build the workflows, configure the triggers, manage the data and segmentation, protect deliverability, and make sure every campaign is executed flawlessly across the customer lifecycle.   You're   the person who pushes these tools to their limits, builds the integrations, finds the workarounds, and figures out   what's   possible before anyone else asks. You'll also be the central operational resource for any team that needs to reach our customers through our automated channels — email, RCS and outbound BDR teams — coordinating requests from Marketing, Support, and Product so every send is correctly built, targeted, timed, and compliant with consent and contact rules. You'll   own the rules that govern who we can contact, on which channel, and when. That means managing consent and subscription status, honoring opt-outs and preference settings, and keeping automated outreach aligned with the regulations that apply to each channel — CAN-SPAM and CASL for email, TCPA and CTIA/carrier (10DLC) requirements for SMS and RCS, and privacy rules such as GDPR and CCPA. You build compliance into the workflows themselves — suppression logic, frequency caps, quiet hours, and consent checks — so every send is defensible by design, and you partner with Legal where needed. This position is not eligible for employment-based immigration visa/status sponsorship . Employees are required to demonstrate proper work authorization as required by I-9 compliance.

What you'll bring

• 4–6 years of experience in marketing operations, marketing automation, or a   martech -focused role
• Deep, hands-on   expertise   with HubSpot Marketing Hub — you can build complex workflows, manage custom properties, configure lead   scoring   and lead management, and troubleshoot integration issues without   hand-holding
• Experience with Salesforce CRM and managing the HubSpot–Salesforce integration (data sync, field mapping, conflict resolution)
• Experience with API integrations, webhook configurations, or middleware tools
• Willingness to work within company policy — scoping and rolling out any new integration or tool through First Orion's internal implementation process, partnering with IT/Security rather than working around it
• Working knowledge of   Webflow   or a similar CMS platform
• Comfort with HTML/CSS for email-template QA and troubleshooting rendering issues
• A solid understanding of email deliverability, segmentation, and list hygiene
• Experience designing lead-scoring and lead-management models, and mapping behavioral events from websites and portals into lifecycle stages, routing, and automation
• Working knowledge of the rules governing outbound contact and consent —   e.g.   CAN-SPAM, TCPA, CASL, and privacy regulations like GDPR/CCPA — and how to build opt-in/opt-out and suppression logic into automation
• A hacker mentality — you get energy from solving complex technical marketing problems with creative, scrappy solutions
• Strong organizational and project-management skills, with the ability to balance competing priorities across multiple teams

Benefits