Full-time jobs in Wilmington, NC

About the role

The Senior Global Demand Gen Specialist owns the strategy and execution of global demand generation across integrated marketing campaigns, driving campaign delivery, channel orchestration, and regional rollout to produce consistent, measurable demand performance across the organization. This role leads integrated campaign programs end-to-end, setting direction for campaign strategy and execution across the Global Demand Generation team, regional marketing partners, and paid media teams to ensure campaign consistency, on-time delivery, and pipeline contribution at scale.

What you'll bring

• Undergraduate degree and 5+ years of related professional experience
• Demonstrated track record of driving successful multi-channel demand generation campaigns that result in measurable lead and pipeline growth
• Strong understanding of digital marketing channels, including both inbound and outbound marketing tactics
• Experience owning and leading demand generation programs across multiple regions or business units, with accountability for strategy, execution, and results
• Proficient in Salesforce
• familiarity with Marketo or similar marketing automation platform required
• Proficiency in 6sense, Marketo, or comparable ABM and marketing technology platforms, with demonstrated ability to apply these tools to audience strategy and campaign performance
• Excellent communication, writing, and organizational skills, with ability to manage multiple workstreams simultaneously
• Execution-driven with strong project management capabilities and comfort operating in a fast-paced, cross-functional environment
• Experience owning or leading global demand generation programs across NA, EMEA, and/or APAC
• Experience building or managing campaign performance reporting using tools such as Domo, Marketo Measure, or Google Analytics to drive strategic decision-making
• Experience managing webinar programs as part of an integrated demand strategy

Locations