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kami Verified 37h ago

Demand Generation Manager

Auckland, Auckland, 1052, New Zealand Hybrid

Salary not listed
PaySalary not listed
TypeFull-time
Work settingHybrid
Verified listing

JobFig found this opening at its original source and checks that it remains available.

About the role

The Demand Generation Manager is responsible for driving pipeline growth and revenue through the development and execution of targeted, data-driven, and creative marketing campaigns. This role involves managing demand generation programs, optimising campaign performance, and ensuring alignment between marketing and sales efforts. The Demand Generation Manager will work with a supportive team, including marketing operations, lifecycle marketing, performance marketing, and external partners. This opportunity is based in our fully renovated Auckland office . We have a hybrid arrangement of Mondays, Wednesdays and Fridays in office. Tuesdays and Thursdays are work from home.

What you'll bring

  • A minimum of three (3) years of experience in a demand generation, digital marketing, or growth marketing role.
  • Demonstrated technical proficiency in marketing automation platforms and CRM systems, with a strong understanding of setting up and overseeing lead scoring, lead routing, campaign builds, and analytics dashboards.
  • A proven track record of successfully building and executing demand generation programs that effectively move leads through all stages of the marketing and sales funnel, resulting in measurable pipeline growth.
  • End-to-end experience in designing and executing Account-Based Marketing (ABM) campaigns targeting mid-market and enterprise-level buyers.
  • Excellent communication and interpersonal skills, with the ability to effectively collaborate cross-functionally with Sales, Revenue Operations, and the broader marketing team, and to translate marketing activities into tangible business value.
  • A strong analytical mindset with a data-driven approach to decision-making, including the ability to track performance metrics, derive actionable insights from results, and implement data-backed optimisations.
  • A collaborative and team-oriented approach, with the ability to thrive in an environment where shared success and strong partnerships are highly valued.
  • A naturally curious and creative mindset, with a passion for exploring innovative marketing strategies and testing new approaches to achieve impactful results.
  • Hands-on experience with Hubspot, Braze, GA4 or Zapier, Braze, Pipedrive, Salesloft and Looker
  • experience with tools such as Zapier, Braze, Pipedrive, Salesloft, GA4, and Looker is highly desirable
  • preferred tools - this is our current tech stack