Senior Client Account Strategist (Digital)
Orlando, Florida, United States On-site
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About the role
As a Senior Client Account Strategist (Digital) at 321, you will play a dual role as both a strategic leader and digital marketing expert. You will own high-level client relationships and performance outcomes while leveraging deep digital execution expertise across paid campaigns, CRM initiatives, and full-funnel customer strategies. You'll act as a key driver of business success for our clients—helping them achieve growth through sophisticated digital marketing strategies and modern execution. This role is at the intersection of senior client leadership, digital marketing mastery, and team mentorship. You'll bring deep experience in multi-channel digital strategy, campaign execution, CRM, customer journey planning, and be energized by the evolving role of AI and automation in marketing innovation.
What you'll bring
- Demonstrated success managing high-value client relationships and leading complex digital marketing campaigns
- Proven success in managing and optimizing paid media campaigns (Google Ads, Meta, LinkedIn, YouTube, etc.) at scale
- Experience supervising or mentoring a team
- skilled at coaching and guiding direct reports in digital marketing excellence
- Advanced expertise in full-funnel digital marketing tactics including paid digital advertising, CRM, email strategy, and content-led conversion
- Experience with CRM platforms (e.g., HubSpot, High Level, Salesforce) and sophisticated customer lifecycle planning
- Strong understanding of advanced digital KPIs (ROAS, CAC, CTR, LTV, etc.) and performance optimization
- Comfort with AI tools and innovation platforms to support campaign performance and workflow efficiency
- Excellent communication and presentation skills, with the ability to simplify complexity and build buy-in with senior stakeholders
- Meticulous attention to detail and exceptional organizational skills
- Proficiency in Google Suite, ClickUp, and marketing analytics platforms
- A proactive, solutions-focused mindset and a deep passion for client success, peer mentorship, and digital marketing innovation